“Unless the first impression is favourable, visitors will be out of your site before they even know that you might be offering more than your competitors,” [Lindgaard]
Here a nice publication informing that potential readers can make snap decision in just 50 milliseconds and the first impression last. It’s also well known that the crucial time is 6 sec before the potential reader make his choice about staying or not. Seems that the amount of graphics must be stricly limited.
“These days, enlightened web users want to see a “puritan” approach” [Caudron]